Blog : Evergreen Media

More than coffee runs

More than coffee runs

In order to graduate from the Graphic Design program at Black Hills State University, I am required to have an internship of 150 hours, and each hour needs to be logged, notes need to be taken, and examples of my work need to be provided. I was on the hunt for an internship when Rick had brought it to my attention Evergreen Media hires interns.

Although that was the first encounter I had with Rick the Owner and Publisher of Evergreen Media, I knew Rick the Dedicated Coach long before that. I grew up living in the world of softball, and spent many weekends watching and learning from Rick, as he coached my sister. Since my time here at Evergreen I have realized Rick the Dedicated Coach, and Rick the Owner and Publisher of Evergreen Media, aren’t that much different. He took a chance with me – just as he did with the many girls he has coached over the years.

Read More

Office Manager at EGM

Office Manager at EGM

Evergreen Media has an exciting opportunity available for a personable, upbeat and organization guru to add their experience to our customer/client communications team!

This immediate full time opening for an Office Manager is the perfect opportunity for an individual who possesses a detail-oriented mentality and is able to help with the daily schedules of a busy office.

As our Office Manager, you will report directly to the Managing Director. You will work closely with her to help implement Evergreen Media’s distribution presence and communication efforts by brainstorming, researching, and conducting outreach that aligns with Evergreen Media’s voice and mission.

Read More

Stephen Says: Market to Your Demographic

Stephen Says: Market to Your Demographic

Stephen Nelson is the newest addition to the Evergreen team. This Strategic Marketing Director is a marketing ninja who helps our magazines reach the intended demographic.

In marketing, a demographic is a section of the market that is defined by characteristics like gender, income level, age, and interests. For instance, bride magazines are marketed towards a very specific demographic—middle to high income engaged women from 25 to 35, brides-to-be, mothers of the bride, mothers of the groom and those expecting to get engaged, as these are the most likely people to read a bridal magazine. Impact Magazine and Black Hills Coupon Book, on the other hand, target a much broader demographic but are limited to residents of and visitors to the Black Hills region.

Read More

Startup Weekend at EGM

Startup Weekend at EGM

The Black Hills’ most innovative movers and shakers will congregate in the Evergreen Media office for the second annual Startup Weekend in the area. Organizers Brian Rupert and Lindsay Frankenfeld sat down to give us the scoop.


What is it?

Startup Weekend is a 54-hour event over an entire weekend in which teams pitch and plan a business idea to present in front of a group of investors. And it isn’t all fun and games—about 10% of Startup Weekend ideas become actual businesses.

Read More

All About Support

All About Support

Following the modern architectural trend, Evergreen Media’s office in downtown Rapid City has visible rafters. These metallic beams give the office an industrial feeling that contrasts with the modern office furnishings. Our office is in the historic Dean Building, constructed in 1929 for a motor company. In 2016, the building laid empty so a group of locals decided to revitalize the building. It now houses not only Evergreen Media, but also a coffee shop, a baby boutique, and high-end apartments.

Read More

A Strong Foundation

A Strong Foundation

Instead of carpet or tiles, the Evergreen Media office in downtown Rapid City has concrete floors. They are the original floors for the building and have remained for over 30 years. Before the floors supported the Evergreen team, they were used in the Dean Motor Company – with cars scraping across the resilient concrete.

Read More